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WEN South Alabama - A Hatch Collective

WEN South Alabama

Where Female Business Leaders Scale with Technology

A Hatch Collective initiative empowering women entrepreneurs through strategic connections, technical resources, and peer support.

About WEN

WEN South Alabama is a professional network designed to connect, support, and empower female business owners in the region using technology to scale. Founded in partnership with Hatch Fairhope and the Baldwin County Economic Development Alliance, WEN provides a structured environment where entrepreneurs can share technical insights, address technical challenges, and access technical resources that drive growth.

We emphasize that our members are business leaders first and foremost, creating a space rooted in professionalism, strategic thinking, and mutual support. Through boardroom-style roundtables, expert speakers, and peer-to-peer learning, WEN equips entrepreneurs with the tools, perspectives, and relationships they need to navigate challenges, seize opportunities, and win—by mastering the game as it exists today.

Meeting Details

Location

100 S. Church Street, Fairhope, AL 36532

Schedule

Monthly roundtables and virtual meetups

Format

90-minute structured sessions

Membership

By application and invitation

Ground Rules

1

Confidentiality

What's shared in the room stays in the room

2

Not a Sales Forum

This is not a place to build your customer base

3

Active Participation

Share openly, listen respectfully, and contribute to group and individual growth

2026 Program Highlights

Strategic Monthly Themes

Q1: Foundation & Growth

January: No Meeting

February: Your Local Ecosystem

February 10, 2026 • 11:30 AM - 1:00 PM

Economic development resources and partnerships

100 S. Church Street, Fairhope, AL

March: Banking on Women

March 10, 2026 • 11:30 AM - 1:00 PM

Capital readiness and funding strategies with Aggie Gibson, American Bank USA

100 S. Church Street, Fairhope, AL

Q2: Tools & Scaling

April: Tech & Tools for Growth

April 7, 2026 • 11:30 AM - 1:00 PM

CRMs, AI tools, and platforms for efficiency

100 S. Church Street, Fairhope, AL

May: Procurement & Partnerships

May 19, 2026 • 11:30 AM - 1:00 PM

Winning corporate and government contracts

100 S. Church Street, Fairhope, AL

June: Building a Team that Lasts

June 16, 2026 • 11:30 AM - 1:00 PM

Hiring, retention, and culture

100 S. Church Street, Fairhope, AL

Q3: Leadership & Revenue

July: Women in Leadership

July 14, 2026 • 11:30 AM - 1:00 PM

Navigating influence and visibility

100 S. Church Street, Fairhope, AL

August: Revenue Models that Scale

August 11, 2026 • 11:30 AM - 1:00 PM

Business structure and banking

100 S. Church Street, Fairhope, AL

September: Legacy & Exit

September 8, 2026 • 11:30 AM - 1:00 PM

Long-term strategy and succession planning

100 S. Church Street, Fairhope, AL

Q4: Strategic Planning

October: Finding Time to Work ON the Business

October 6, 2026 • 11:30 AM - 1:00 PM

Strategic frameworks

100 S. Church Street, Fairhope, AL

November: Marketing That Moves the Needle

November 3, 2026 • 11:30 AM - 1:00 PM

B2B, B2C, and digital branding

100 S. Church Street, Fairhope, AL

December: Looking Back to Move Forward

December 15, 2026 • 11:30 AM - 1:00 PM

Annual reflection and goal setting

100 S. Church Street, Fairhope, AL

Special Programming

  • November-December: Virtual Financial Review Sessions with banking partners
  • Quarterly virtual meetups for continued connection
  • Annual member directory and resource guide

Who Should Join

Who It's For

  • Female business owners ready to scale
  • Leaders leveraging technology for growth
  • Entrepreneurs seeking strategic peer connections
  • Business owners committed to mutual support and learning

Who It's Not a Fit For

  • Those primarily seeking sales opportunities
  • Business owners not ready for strategic discussions
  • Those unable to maintain confidentiality
  • Entrepreneurs not open to giving and receiving feedback

Member Benefits

Peer Advisory

Gain insights from fellow female entrepreneurs who understand the unique challenges of scaling a business while navigating the complexities of leadership.

Expert Access

Monthly sessions feature subject matter experts in banking, technology, procurement, HR, marketing, and more – all focused on practical, actionable insights.

Confidential Environment

Share challenges and opportunities in a trusted space where confidentiality is paramount and support is genuine.

Strategic Focus

Move beyond day-to-day operations to work ON your business with frameworks and tools designed for growth.

Regional Connections

Build relationships with key economic development organizations, financial institutions, and business resources across South Alabama.

Current Partners

  • Hatch Fairhope
  • Baldwin County Economic Development Alliance

Ready to Scale Your Business?

Join other ambitious female entrepreneurs who are scaling their businesses with technology and strategic support.

Application opens: December 1st for the following year

Email: team@hatchfairhope.com